Action plan for e commerce | e-commerce

Action plan for e commerce | e-commerce

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Format of the Digital Marketing Action Plan (2) – Written Document total 13 pages 13 base on the attached proposal with 10 references

Executive Summary (three pages, summarizing all key points from the      presentation, such as problem / opportunity statement, value proposition,      revenue model, objectives, strategies, tactics, evaluation metrics)
Keyword / trend report 
TOWS 

4. SEO Plan and SEO tables 
5. PPC Plan 
6. Social Media Content Calendar 
7. Other Promotional Tactics (e.g. screenshot of social media or e-mail marketing campaigns) 

Website Map 
Website Wireframe 
Website Visual Layout 
Action plan (outline of a sequence of activities/ steps to be done before      the launch – in a table form or as a Gantt chart) 

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